Lulu Rodriguez is a seasoned professional with a dynamic career in marketing, sales, and non-profit. Before stepping into her current leadership role, Lulu built a strong foundation in brand development and client engagement, driving growth and delivering measurable results across international competitive markets. Throughout her career, Lulu has been recognized for her ability to combine creativity with business strategy, leading initiatives that enhanced brand visibility and revenue performance. Her transition into non-profit organization reflects her adaptability and commitment to operational excellence. Together with her husband Lulu moved into Berks County in 2022 from Mexico City. As a board member of the Reading Film Office, Lulu brings a unique perspective that blends business acumen with a passion for storytelling and community development, supporting the organization’s mission to elevate film and media arts in the region.